Bums on Tour
Every season, the Isadore Roadshow hits the road to visit cycling communities, clubs, and retail partners across Europe. We organise rides, after-ride hangouts, bring the van, customise T-shirts, drink good coffee and share a bit of the Isadore way of doing things along the way. Because cycling has never been just about riding bikes.
For the fast ones, slow ones, sweaty ones, snack-stop ones, and the ones who call it Z2 before sending it on the first hill. This drop doesn’t take itself too seriously, and neither should you. Ride-ready pieces for every bum on the move. From the saddle to the coffee stop, looking like a total badass from every angle.
Bums on Tour Jersey
Ultralight, breathable jersey made from recycled materials, built for every bum chasing summer miles. Aerodynamic fit with all-day comfort, whether you’re riding fast, stopping for coffee, or somehow doing both at once.
Bums on Tour T-shirt
A boxy everyday tee for every bum on the move. Made from a soft blend of recycled and organic cotton, built for rides, coffee stops and everything after.
Bums on Tour Bidon
A dependable water bottle for every bum on the move. Made from supple, taste-free plastic and built to keep the good times rolling through hot rides, coffee stops and questionable route choices.
