Get a feel for what makes us tick with these Isadore Essentials

Now free from the obligations of being pro cyclists, the Velits brothers have founded Isadore to create great clothing that will help inspire you to explore your world by bike.

Our Story Back to the roots

Designs based on experience

Intended to fit comfortably, and look elegant with minimal branding, Isadore Essentials will stay with you for the long haul

Our Story Factory

High performance natural fabrics

Rich merino materials to offer the performance and protection that will keep up with your cycling needs. Moisture wicking, temperature regulation for all seasons.

About Merino